Gujarat-based HyFun Foods, has partnered with Australia’s largest retail chain, Woolworths allowing it to introduce its range of Hash Browns and Tots to Australian consumers.
Through this tie up HyFun’s frozen food products will be available at Woolworths’ 1,000 stores of Woolworths’, stated an official release. This collaboration with Woolworths marks a significant step in bringing these top-tier products to Australian shelves, enhancing the company’s global footprint and further solidifying its position in the international frozen food market, the release added.
This partnership with Woolworths comes on the heels of HyFun Foods’ successful collaboration with Walmart USA, the prominent global retail chain. Kamlesh Karamchandani – Executive Director, HyFun Foods, stated, “Our partnership with Woolworths is an exciting opportunity to bring HyFun Foods’ premium products to Australian households under the Your Spud co brand. Woolworths’ extensive reach, unwavering commitment to quality, and strong consumer trust make them the ideal partner to introduce our best-selling Hash Browns and Tots to a broader audience. With this collaboration, we aim to cater to the growing demand for high-quality, convenient frozen food options while elevating the frozen food experience. By combining innovation, exceptional taste, and international quality standards, we are confident in delivering products that seamlessly fit into today’s fast-paced lifestyles.”
Joshua Biggs, Managing Director, Your Spud co stated, “We, at Your Spud co, have had the privilege of working closely with HyFun to launch and pioneer Indian potatoes and frozen products into the Australian market. Their commitment to high-quality products and consistent innovation has played a key role in the success of this partnership. Thanks to the superior quality of their offerings, Your Spud co has witnessed continuous growth in our operations and product offerings. The collaboration with HyFun has not only enabled us to meet the growing demand for quality potato products in Australia but has also solidified our reputation in the industry. We look forward to continuing this fruitful partnership and achieving even greater success together.”